PDF《PRING》

2010 SPRING Agenda 目录 ? 上海春秋集团简介 About Us ? 欧洲及中东欧旅游介绍 Europe and central and Eastern European tourism introduction ? 签证需求 Visa Requirements SPRING Sources : Travel link daily 自2004 年申根签证对 ADS 团队开放以来,中国公民赴欧 洲旅游人数持续增长.旅游产品稳步向深度与个性化过度 ,欧洲市场在中国境内日趋成熟. Chinese tourists travel to Europe keep growthing since 2004, European countries began to issue the ADS visas. Tourism products steadily to consider about the depth and personalized of the itinerary. The European market is becoming more and more mature in china. 中国公民首站出国目的 地客流结构 (

2008 ) The passenger flow structure of the Chinese Citizens'

first stop destination. Europe and central and Eastern European tourism introduction 欧洲及中东欧产品介绍 SPRING Sources : Financial Times 据英国《金融时报》调查报道:中国人旅游支出全球最高 . According to the British Financial Times report, Chinese travellers spending the highest in the world. Hotels.com 针对

3000 名中国游客以及

1500 家酒店的调查称 ,随着中国中产阶层的迅速壮大,出境游已经不再是富人 的专属. The survey in the light of

3000 Chinese visitors and

1500 hotels by Hotels.com show us withe the rapid growth of the middle class, outbound travel is no longer exclusive for the Chinese rich man. 中国游客的平均年薪为 1.78 万美金左右,是中国平均年薪 的两倍多. The average annual salary of Chinese tourists for about $17800, more than two times the average annual salary Chinese. Europe and central and Eastern European tourism introduction 欧洲及中东欧产品介绍 SPRING ? 人均收入水平 Income per capita ? 签证申请 Visa Application ? 旅游花费(机票成本是 最重要因素) Travel Budget ( flight cost mostly ) ? 目的地到达便利性(距离 、时间、转机次数) Convenience to Destination 主要驱动因素 Driven Factors Total Visitor Volu me Europe and central and Eastern European tourism introduction 欧洲及中东欧产品介绍 SPRING Sources : 1. IMF 2010, IMF

2009 2. The World Bank

2009 尽管中国人均 GDP 还远低于日韩,部分城市购买力水平已经接近日韩水 平Purchasing Power in China'

s Metropolitans are getting close to the levels of S. Korea and Japan GDP(PPP) Per Capita ( USD ) Pop of China Major Metrop olitans Pop of S.Korea Guangzhou Beijing Shanghai 46.7 M 48.7 M Europe and central and Eastern European tourism introduction 欧洲及中东欧产品介绍 SPRING Sources : 赴欧洲旅游的人数在长时间内还将保持着一定比例的增长. The number of travellers to Europe will also maintain a certain ratio of growth for a long time. 深度、主题线路产品将成为欧洲出境游市场的重点,继西欧之后,中东欧将会 成为欧洲旅游热点目的地. Deep tours and subject tours of Europe will become the key market.Following the west Europe, Middle and East Europe will become the famous European tourist destination. 中国公民赴欧洲 ( 不含俄罗斯 ) 旅行人数增长趋势 (2001- 2015) Europe and central and Eastern European tourism introduction 欧洲及中东欧产品介绍 SPRING Sources : 春秋欧洲产品系列 European product series of SPRING 1. 多国产品系列 Multiple countries Series (1) 初级行程 Junior Trips : SIX countries in

10 days TEN countries in

13 days popular in Year 2004-2010 (2) 高级行程 Senior Trips : West Europe tours in 14-21 days East Europe tours in 14-16 days North Europe tours in 10-14 days popular since Year