PDF《MEDIA AND》

d like to work in event planning as I have some experience with that already and I enjoy it. KRYSTAL SOROKA STUDENT (THE BAHAMAS) MSC MEDIA AND COMMUNICATION KNOWLEDGE AND SKILLS The MSc Media and Communication programme will: give you an advanced critical understanding of key issues, concepts and theories and the relationship between theory and practice in the fields of media and communication instil a sound knowledge and understanding of media language and its iterations on different media platforms encourage your exploration of the implications of media analysis for work purposes help you develop an understanding of current methodology as it is embodied in media and communication practices encourage you to engage with theories underlying current views on communicative practices, including the importance of global and local media manifestations help you engage with and critically appreciate the connections between theory and practice in the field of media and communication foster your research skills and techniques provide hands-on expertise through practical modules and a work placement. The XJTLU MSc in Media and Communication is an indispensable tool for anyone wanting to future-proof his or her career in the media here in China or at any other global media hot spot. Class sizes are small and professional interaction with other students, teachers and industry representatives is highly encouraged and fostered through a large number of projects, workshops and industry events. Students are introduced to cutting-edge media technologies and learn to harness them in specific, professional settings. Dr HOLGER BRIEL PROGRAMME DIRECTOR MSc MEDIA AND COMMUNICATION INTERNATIONAL BUSINESS SCHOOL SUZHOU XJTLU MASTERS 本专业旨在为学生提供在理论及实践层面上更深入 了解传媒行业的机会, 特别适合以下人士报读: 已获 得或即将获得传媒、 社会科学、 广告和公共关系等 专业本科学位的学生;

已在媒体行业内就职并希望 更进一步了解该领域的本科学位获得者;

以及希望 提升和拓展传媒理论和专业技能的本科毕业生. 同时, 本专业也将为计划在传媒领域内攻读博士学位 的学生做好准备. 该专业毕业生将习得传播学的重 要理论知识, 并有机会学习数字媒体制作的实用技 能. 在全球化不断深入的背景下, 西交利物浦大学 着力培养学生拥有卓越的英语语言能力, 使毕业生 能广受海内外企业的青睐. 西浦金诚影视艺术学院拥有数字媒体实验室, 配备 有苹果iMac电脑、 Final Cut Pro X 编辑软件、 全套Adobe专业数字媒体制作软件, 以及应用于制作 影片、 数字化媒体产品及纪录片的索尼高清数字视 频制作装备. 专业特色 通过媒体与传播学硕士专业的学习, 你将受益于: 媒体理论与实践相结合的独特训练;

附加学习活动使你有机会与顶尖的学者和行业 专家共同工作;

获得对国内外媒体市场的深入理解. 毕业生将获得 获取对传媒领域对重点问题、 概念和理论以及理 论与实践之间关系的高度批判性理解;

获得媒体语言及不同媒体平台之交互影响的重要 知识;

探索为实现工作任务所进行的媒体分析之启示;

更好地认识当前传媒实践中所体现的方法论;

了解以当前传播实践中的观点为基础的理论, 包 括全球及本土媒体表现的重要性;

培养研究技能和技巧;

在贴近实际的课程和实地教学中获取实践技能. The MSc Media and Communication programme aims to provide you with the opportunity to develop a deep understanding of the field of media and communication at theoretical and practical levels. The programme is intended for graduates from the fields of media and communication, the social sciences, advertising and public relations, for individuals already working in the media and trying to gain a more profound understanding of their field, and for others who want to develop and extend the range of their theoretical and professional media skills. It is also a stepping stone for any individual wanting to pursue a PhD in the media and communication field. You will graduate with critical and theoretical knowledge of the contexts of communication studies in combination with the opportunity to develop practical skills in digital media production. Combined with the strong English language skills that studying at XJTLU gives, this produces graduates who will be very attractive to Chinese and international companies in an increasingly globalised workplace. The school has a digital media laboratory with Apple iMac computers, Final Cut Pro X editing software and the Adobe suite of professional digital media production software, in addition to Sony high definition digital video production kits for short film-making, digital media and documentary production. MSc MEDIA AND COMMUNICATION 媒体与传播学硕士 XJTLU-JC SCHOOL OF FILM AND TV ARTS 西浦金诚影视艺术学院 The XJTLU-JC School of Film and TV Arts is a research and practice- led school that prepares graduates for careers as media professionals in the media and communication industry sector, in advertising, public relations and the fields of video and television production. We aim to provide stud........