PDF《accounts (1Q19)》

Table 1: Tencent Service Offerings Monetization User Base Social and Communications QQ IM Free 823.

0 million monthly active user accounts (1Q19) 700.4 million monthly active user accounts from smart devices (1Q19) Weixin &

WeChat Free 1,111.7 million combined monthly active user accounts (1Q19) * QQ IM overall MAU is the total number of user accounts that logged in at least once during the last

30 days. * QQ MAU from smart devices denotes the total number of QQ MAU that logged in via applications on smart devices (iOS, Android) and sent a message, or conducted an activity in Moments, games, etc. during the last month of the quarter. * Combined MAU for Weixin &

WeChat denotes the total number of user accounts that logged in and sent a message, or conducted an activity in Moments, games, etc. during the last month of the quarter. Value Added Services (VAS): Fee-based VAS registered subscriptions as of 1Q19: 165.5 million 1) Social Networks a) Digital Content Video (Long, short and mini) Free;

Monthly subscription fee for VIP privileges/premium content (RMB20);

or item sales 89.0 million subscriptions of Tencent Video (1Q19) Music (subsidiary: TME) Free;

Monthly subscription fee for VIP privileges/premium content (RMB8-20);

or item sales (Refer to Table

2 for more details) 28.4 million online music paying users;

10.8 million social entertainment paying users (1Q19) Online Literature (subsidiary: China Literature) Free;

Item sales or monthly subscription fee for VIP privileges/premium content (RMB15) (Refer to Table

3 for more details) 10.8 million average MPU (FY2018) Anime and Manga Free;

Item sales Not disclosed Sports Free;

Monthly subscription fee for additional NBA Games (RMB30-90) Not disclosed Live Broadcast Free;

Item sales Not disclosed b) Privileges Subscription SVIP RMB20 per month Not disclosed QQ Membership RMB10 per month Not disclosed Qzone Free;

Monthly subscription fee for VIP privileges (RMB10-20) or item sales;

and in-game item sales from apps on open platform 571.9 million monthly active user accounts from smart devices (1Q19) QQ Show (Avatars) Free;

Monthly subscription fee for VIP privileges (RMB10);

or item sales Not disclosed 2) Online Games: (Refer to Table 4-9 for more details) QQ Game Platform Monthly subscription fee for VIP privileges (RMB10-30) or item sales Not disclosed ACGs Monthly subscription fee for VIP privileges (RMB10-30) or item sales (See Table 4) Not disclosed MMOGs Monthly subscription fee for VIP privileges (RMB20-30) or item sales;

Time-based (See Table 5) Not disclosed Mobile Games Monthly subscription fee for VIP privileges (RMB10) or item sales (See Table 6) * Qzone MAU is the total number of user accounts that logged in Qzone at least twice during the last month of the quarter. Online Advertising Media Includes news, video and music properties, e.g. Tencent News app;

QQ.com and verticals;

regional portals;

QQ Music etc. Not disclosed Social and Others Includes social properties, app store, browser and ad networks, e.g. Qzone, QQ, Weixin Official Accounts, Weixin Moments, Mini Programs, QQ Browser, Mobile Ad Network, YingYongBao etc. Not disclosed Payment and FinTech Weixin Pay Free;

Transaction take-rate (0.6%-1%);

Withdrawal fees(RMB1/1000);

Credit card repayment charges(RMB1/1000) Mobile Payments: - Over

800 million monthly active user accounts (2Q18) - Over

1 billion daily number of transactions (2018) QQ Wallet Free;

Transaction take-rate (0.6%-2%) LiCaiTong Commission fees

100 million accumulated users (4Q18) Over RMB600 billion aggregated customer assets (4Q18) Weilidai (affiliate: WeBank) Interest rate (annualized 18%) Not disclosed WeSure (subsidiary) Free;