PDF《A new generation of》

11 major SHKP malls for better use of time. Users can also make pre-orders via the app while carrying out e-table bookings for a complete, marvelous dining experience. The first ticketless parking in town People can use Park E-asy to get real-time car lot vacancy information at SHKP mall car parks as well as other car parks nearby, or they can use the intelligent parking navigation and car search system to save time. Park E-asy will be further upgraded, allowing users to redeem free parking with their reward points, or even enter and leave car parks without any tickets, Octopus cards or credit cards for a quick and easy parking experience.

4 shoppers. APM'

s Weibo page has attracted over 3.9 million fans, topping Hong Kong'

s major shopping mall list. Separately, the number of Weibo fans of Shanghai IFC Mall has long remained number one among all mainland commercial properties. Landmark North and WeChat Hong Kong jointly presented the world'

s first digital café last year. YOHO MALL launched its YOHO MALL VIC CLUB as the first WeChat online system among Hong Kong malls, providing one-stop navigation, store locator, restaurant booking and movie ticket purchase functions. Shanghai IFC Mall and IAPM have fashion bloggers run live broadcasts there and the number of views for a single live broadcast once exceeded

17 million. New Town Plaza arranged a LEGO Chinese New Year park during the Lunar New Year, featuring a hand-made giant dancing lion constructed from 150,000 LEGO bricks. The making-of a hyper time-lapse video of this piece appeared on its Facebook page has since gone viral. Smart value-added service New technology is being used to enhance mall facilities and service for improved comprehensive convenience. The Group'

s first shopping mall app C the New Town Plaza app was launched in 2011. Later, the E-table A brand new shopping, entertainment and interactive experience Malls have introduced virtual reality (VR), augmented reality (AR), mixed reality (MR), 3D holograms, face detection, iBeacon and other technologies to bolster promotional campaigns so that customers can experience the latest new technologies while shopping, which helps enhance mall interactions with them. APM deployed MR technology in its egg hunt game. New Town Plaza used iBeacon technology in its treasure hunt game. East Point City presented a VR playground. V City had a VR underwater treasure hunt game. IAPM deployed 3D hologram technology to project the movie character'

s suit, while customers played VR shooting games. Shanghai IFC Mall introduced a floor video to its promotions. Beijing APM set up an interactive football field fo........