PDF《统一企业中国 （220 HK）》

4 统一企业中国:开辟中国方便面市场新纪元 Players in Instant noodles have remained fairly steady The instant noodles market in China is highly concentrated and led by two major players, TingYi and UPC, which represented the total market share of approximately 50.6% and 21.2% in terms of sales in

2017 respectively. There was no aggressive price war in recent years and the high market concentration constrained the expansion of smaller manufacturers. Therefore, the market landscape has not changed much to date. Strong innovation keeps UPC one step ahead Facing to the new era of instant noodles industry, UPC has diversified products and put more focus on promoting its premium noodles with multiple specifications so as to meet the consumers'

request. The Group introduced the new concept of lifestyle noodles in

2017 and provided a better quality from the four aspects of soup, material, taste, noodles to consumers. Instant noodles business has provided nearly 40% of total revenue of the Group. The chart below shows that instant noodles sales amount bounced back in

2016 and segment profit reached a record high in 2017. The segment profit has grown faster than revenue since 2015, mainly driven by the increasing sales ratio of high-priced instant noodles, which increased from 13% to 25% in the last........